by Glyn | Nov 9, 2018 | Blog
There are several definitions of customer loyalty. The one we find most useful and prefer is the one by Beyond Philosophy, and it goes like this: Customer Loyalty is the result of three major factors: Consistently positive emotional experiences Satisfaction with the...
by Glyn | Nov 9, 2018 | Blog
Tom O’Toole is world famous in Australia for turning his Beechworth Bakery into an outstanding success as the largest independent bakery in Australia, see www.beechworthbakery.com.au. Tom’s secret sauce for his success comprises 3 rules (all in uppercase as he’s very...
by Glyn | Nov 9, 2018 | Blog
Business is all about providing solutions, i.e., bundles of products, services, and experiences that satisfy customer’s Job To Be Done. Business is NOT about you making something that gives you the jollies, where you then try to foist it on to customers. Business is...
by Glyn | Nov 3, 2018 | Blog
Introduction Assume that you want to start a burger bar, not unlike, but much better than McDonalds of course. How many burgers do you need to sell to cover all of your costs (both fixed and variable), and then, how many extra do you need to sell in order to make your...
by Glyn | Oct 5, 2018 | Blog
The Thinker, is a bronze sculpture by Auguste Rodin. Rodin first conceived the figure as part of his work The Gates of Hell commissioned in 1880. [Wikipedia, September 2018]. When I first saw the statue, I was captured by the concept (in my mind) of a person thinking...
by Glyn | Oct 3, 2018 | Blog
Please note: this brief post and the fuller discussion have been superseded respectively by:https://www.dontthinkcheck.co.nz/blog/the-ten-forces-model-in-brief/https://www.dontthinkcheck.co.nz/blog/the-ten-forces-model-industry-structural-analysis/ The Five Forces...