by Glyn | Jan 14, 2020 | Glossary
A Minimum Viable Distinctive Value Proposition (MVDVP), is the minimum you can invest in to test a value proposition hypotheses. An MVDVP is often built within an incremental and iterative method, such as The Hypotheses, Design Experiments, Test, and Insights Process,...
by Glyn | Jan 14, 2020 | Glossary
Since we favour the more inclusive term solution (a bundle of products, services, and experiences), instead of the term product, we will instead use the expression Minimum Viable Solution (MVS).
by Glyn | Jan 14, 2020 | Glossary
A Minimum Viable Solution (MVS), is the minimum you can invest to reveal and demonstrate what a solution is and is capable of. As Ash Maurya wrote in Scaling Lean, “[a]n MV[S] is the smallest solution that creates and captures monetizable value from [customers].”...
by Glyn | Jan 14, 2020 | Glossary
Definitions Models are “a complex set of interrelated hypotheses.”Natural Experiments of History, P21, Jared Diamond All models are wrong, but some are useful.George Box, 1978. Discussion Regarding models being wrong, what is meant is that every model is...
by Glyn | Jan 11, 2020 | Glossary
Pivot – a change in strategy without a change in vision.The Startup Way, Eric Ries. To pivot is to turn about an axis, and is a term used in business model development to suggest a change in direction, as in, if something doesn’t work, try something else. For...
by Glyn | Jan 11, 2020 | Glossary
Positioning is how you differentiate yourself in the mind of your prospect. It’s also a body of work on how the mind works in the process of communication. Repositioning is how you adjust perceptions, whether those perceptions are about you or about your competition....
