What is Start My Business® (SMB) About?

Start My Business® (SMB) is a part of Don’t Think, Check!® Ltd. (DTC), a company dedicated to helping businesses succeed.

Whereas DTC has a broad business scope, SMB is focused on helping entrepreneurs to answer questions such as “how do I start my business?” and  then Run My Business® (RMB) can help to answer questions such as “how do I run my business?” and ”how do I grow my business?”

In keeping with the DTC don’t think, check philosophy, which simply stated emphasises the use of Facts over Faith, SMB approaches the topic of starting a business in an unapologetic, fact and evidence-based manner. This approach is aimed at being supportive of your endeavours while trying to ensure that you don’t squander your wealth, time, and other resources on a project that is potentially futile before you start.

We have written a post titled The Advice Business that helps to describe our approach, with this excerpt by Chris Argyris being illustrative, “Advice is effective to the extent that it is valid and actionable, that is, leads to effective action.“

While neither DTC or SMB offer any guarantees of success, the aim is to tilt the table of fortune in your favour by reducing the risks and impacts of failure while increasing the chances of success.

So if you’re interested, please click on the following: